What is the Optimization Score?
Your Optimization Score is a comprehensive metric that reflects how effectively your store is optimized across multiple dimensions, including SEO, content, conversions, and product feed health. It provides a clear snapshot of your store’s performance and helps identify opportunities for improvement. The higher your score, the better positioned your store is for growth, visibility, and revenue.
How is the Optimization Score Calculated?
Your Optimization Score takes into account several key areas of optimization:
Content & Page Optimization
✅ The number of blog posts ranking within the top 1,000 keywords
✅ The percentage of pages optimized by ConvertMate vs. total pages
Performance & Conversion Metrics
✅ Conversion rate improvements since using ConvertMate
✅ The average click-through rate (CTR) for target keywords on each page
Platform & Feature Adoption
✅ Google Search Console (GSC) connected
✅ Google Merchant Center (GMC) connected
✅ Magic Blogs enabled
✅ Internal linking added
✅ Competitor tracking enabled
Revenue & Growth Indicators
✅ Monthly revenue above $10,000
✅ Revenue growth since using ConvertMate
✅ Traffic growth since using ConvertMate
Product Feed & Technical Health
✅ The number of technical SEO issues found
✅ Presence of product feed errors
✅ The percentage of disapproved products in feeds vs. total products
Accessibility & Best Practices
✅ Alt text enabled for images
Your Optimization Score is updated regularly based on these factors. By improving these areas, you can enhance your store’s overall performance, increase organic and paid traffic, and drive higher conversions.